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Showing posts from February, 2020

FONTamentals of Graphic Designing

On numerous occasions, we often come across people with documentations and presentations with countless errors. To err is human, but when it looks terrible, it looks unprofessional, you start judging it immediately. And the moment you lose interest, it becomes a deal buster. In graphic design, even the slightest disparity in design can put you off, so it is vital to the design that all the elements are as close to perfect as possible. Imagine a logo or a banner that is simply fantastic in design, but once you start reading your eyes turn to an abhorrent tragedy that simply puts the entire design to shame…It’s the font. Most of the people consider it a formality, something that just has to be there, something similar to check the terms and conditions box in any application… You don’t think there, you do it out of the muscle memory. We might assume that such minute details do not impact much, but they are the reasons many incredible designs get rejected. Even a simple font on...

It’s all about the Gradient | Flxebl

You must be wondering, what on earth is a Gradient? A gradient is the gradual blending from one color to another in contrast with the original design. In layman terms, “ It is the art of making art ”! Gradients are a significant feature of any design as it sets up the ambient background or foreground of the entire design. It is similar to choosing the color of the walls in your room. You tend to flip out if it is even one shade different. The gradient trend is remarkably nifty as they are so eye-catching and attention-grabbing. When the trend of gradients came charging back in 2018, a lot of designers were surprised — especially when larger brand — “Instagram” hopped on board. A lot of people thought…a simple old school gradient? Design websites like Web Design Ledger and Smashing Magazine constantly wrote about how gradients have ‘made comeback’ for quite some time now. Changing their logo to a gradient base established Instagram as a trendsetter, because ever since then...

Creating click-worthy content | Flxebl

Presented by Flxebl “ You might have great content to share with your site visitors, but if you don’t help them find it, then it might as well not be there. This presentation is going to help you plan your site layout, architecture, navigation, and wording. The aim is to make your site more interesting, less confusing, and in turn, more click-worthy. This includes — Attention grabbing content heading, adding attractive graphics, relevance to the title of the content and finally keeping the content realistic.” In our daily life, we come across numerous ads, web pages, banners, and many social media posts that describe various scenarios and sometimes the events that are occurring around us at the time.    But we tend to be attracted to those visuals which seem really alluring and are depicted as the best ones in terms of the title as well as the visual aid provided with them. This is what we call click baits, these juicy a re-creative looking documents or visuals are...

Explaining the principles of Design, for Novice Designers | Flxebl

Presented by Flxebl There is no formula or magic potion that will deliver you with a good design, there is no clear demarcation between what will work for your brand and what will look good on it. This would have caused anarchy in the realm of graphics, thus a structure made up of rules, guidelines and considerations were derived, that need to be taken into account when creating designs. Design principles are not an absolute road-map from point A to B. Instead, they work more like a moral compass, merely pointing us in the right direction and providing guidance against which you can measure your decisions. We won’t blame you if you think this is all a bit much. Design Principles are something that many designers latch on to, for improving efficiency and delivering sustainable designs. However, the importance of design principles for improving in delivering digital projects can not be underestimated. 01 — Contrast, differentiates black from white: It is one of ...