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FONTamentals of Graphic Designing



On numerous occasions, we often come across people with documentations and presentations with countless errors. To err is human, but when it looks terrible, it looks unprofessional, you start judging it immediately. And the moment you lose interest, it becomes a deal buster.
In graphic design, even the slightest disparity in design can put you off, so it is vital to the design that all the elements are as close to perfect as possible.
Imagine a logo or a banner that is simply fantastic in design, but once you start reading your eyes turn to an abhorrent tragedy that simply puts the entire design to shame…It’s the font. Most of the people consider it a formality, something that just has to be there, something similar to check the terms and conditions box in any application… You don’t think there, you do it out of the muscle memory.
We might assume that such minute details do not impact much, but they are the reasons many incredible designs get rejected.
Even a simple font on your page can look generations better than boxes of text strewn about the page. To help you through the process, there are certain key points one must always remember while designing:-
Times New Roman won’t always save your butt
Like the superheroes who are always there to save the day not every design can adjust to Times New Roman. Experiment a little, learn to try different fonts, Sans or Serif, straight or cursive and try to compare which complements your work and audiences and looks more pleasing.
Even superheroes need sidekick and if you feel that you require any help, just be Flxebl. Flxebl is an online designing tool that focuses on graphics designing customization and logo altercations can be a great help. You can find a wide variety of templates to choose from along with the advantage of designing your own from scratch.
They say size doesn’t matter… Trust me IT DOES!!
Not only the font style, but the size of the design and the text to logo ratio is also a key aspect of the design and moderating it is also of great importance.
For Instance, if I were to create a logo for an educational institution, I wouldn’t simply put the name in bold letters in front of the logo of the institution…. I would select a respective size and style of font that would not undermine the logo, but also be informative about the design.
The FONT way to connect…
When talking about the visual appeal of any logo, font plays a critical role. It can single-handedly have a higher impact or can bring the potential of the design down. The font of the logo should be subtle and should be considered as additional information….much like supporting actors. You can’t use fierce fonts in any logo or else it would simply steal the limelight…and not in a good way.
So try to select fonts that are simple and elegant and contrasting to the logo design.
One too many…
Since we are on the topic of fonts, but one more thing to adhere to is that multiple fonts can sometimes scramble the look of the logo. Don’t use more than three fonts in any one project. Two is perfectly fine. Four makes a mess, five causes chaos, and six or more is just hoarding! The aim of graphic design is to organise information in a clear and understandable way. Using too many fonts prevents people from understanding the hierarchies and the type of content being displayed.
The inclusion of too many fonts in a single design can often confuse the audience and can make the logo look ambiguous. Try to stick to predecided font and adhere to it on https://www.flxebl.com/

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